View Full Version : Factory Ownership

04-18-2011, 07:39 AM
Someone has told me that Heartland is now owned by Thor. Is that true?

04-18-2011, 08:47 AM
Yes. Sep 17, 2010 ... Thor Industries Inc. has bought a controlling interest in Elkhart, Ind.-based Heartland Recreational Vehicles LLC.

04-18-2011, 10:59 AM
Here is the info !! http://www.rvbusiness.com/2010/09/thor-buys-heartland-stake-for-200m/ .

04-19-2011, 10:46 AM
This concerned me greatly once I found this information out a few weeeks ago, my dealer has assured me that "to this point" THOR has been "hands off" keeping the GREAT things that have made Heartland what they are today! In 2005 when we bought our previous rig (2006 Cardinal) I had not even heard of Heartland. In 2009 we had camping neighbors that were enjoying their new Landmark, it was beautiful! I then had a interest to grt to know " Heartland" & their products. I hope I will not be SORRY..........
2012 BigHorn 3583RL

04-19-2011, 11:24 AM
By now there are many Thor Heartlands on the road and I haven't been reading of any major issues to date. I know from personal experience that the Customer Service has remained top notch! Hopefully it will remain "business as usual" and the product will only improve.

Best Wishes!