FWIW, I change the oil/oil filter every 5k and fuel filters every 15k using Rotella T6 on the truck. Trans oil changed every 30k. Our old VW Passat diesel and current gas Passat is on a 10k oil change interval.
Yes it's true on semi trucks the oil change intervals are up to 30k and in some cases 50-70k. PLUS using lighter weight oils to increase mpgs.
I agree too that the oil technology has improved vastly over the years and mfr's are recommending longer intervals because of it and to save money. Many, like myself, find it hard to come to grips going that far between oil changes. On one hand if not putting on a lot of yearly miles, then a 5-7500 miles interval is ok and not overly expensive. If on the other hand you are putting on lots of miles, then I guess the theory of longer intervals comes into play. While I don't agree seeing semis go 30-70k miles between oil changes, someone making more money than me, must know what they are talking about. There are devices that can be added to trucks (by pass filters if memory serves me right) that allows for increased oil change intervals upwards of 100k with no depreciable wear or loss of performance.
I was told by a good friend of mine that oil is cheap insurance. Draw your own conclusion (not being a wise azz).